There are so many things equipment engineers need to know when they're designing the next "big" product like dimensions, pin placement, signal sensitivity, frequency response...the list goes on and on. And telling them about the advantages of using Ethertronics' Savvi™ ceramic antennas in the same read certainly helps make the sale.

(And in case you're interested, the Savvi trademark is derived from the Finnish word "savi." And "savi" means what in English? Miss Novak? That's right, "savi" means "clay." And we all know that fired clay is...ceramic. Class dismissed.)

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